Appreciative Inquiry


On this page you will find Gervase Bushe's thoughts on...
 

What is Appreciative Inquiry?

 
Appreciative Inquiry is a challenge to conventional methods of providing leadership and managing change.  Converntional change process are problem-centric.  As a result, people feel cautious, afraid that they will be seen as the problem or blamed for past failures.  

Appreciative Inquiry is possiblity centric.  As a result, people become highly engaged, creating more energy and sustainable momentum.

You will find appreciative inquiry interesting if you believe that 

  • organizations are not like machines - they don't have an objective reality the way a table or a rock does;
  • organizations are a social reality and social reality is co-constructed - we create the social systems we are in through our interactions with each other;
  • important human processes like communication, decision-making, and conflict management are effected more by how the people involved make meaning out of their interactions than by skillful application of any particular technique
  • attempts to find or develop the right formula for successful leadership and change are a misguided attempt to treat social reality as if it were objective reality.  Instead, every effective change process has to come from engaging the people in the organization in their own way on terms that will make sense to them.
The theory of appreciative inquiry was developed by David Cooperrider and Suresh Srivastva in a paper they published in 1986 (read it here).  Almost all change processes are predicated on some form of inquiry - some attempt to study the social system before or during the process of trying to change it.  But the form of inquiry they use is "positivism" - a kind of inquiry that treats social reality as if it had objective properties.  As if we could discover the right levers to pull and buttons to push to create the outcomes we seek.

Most change processes are based on problem-solving processes.  We start by asking "what's the problem".  When we do that, we focus energy on what we want less of and work to "fix" things.  Appreciative Inquiry is based on a different set of assumptions.  Here are some of mine:
 

  1. You create more effective organizations by focusing on what you want more of, not what you want less of.

  2. Whatever you want more of already exists, even if only in small quantities.

  3. It's easier to create change by amplifying the positive qualities of a group or organization than by trying to fix the negative qualities.

  4. Through the act of inquiry we create the social realities we are trying to understand.

  5. Getting people to inquire together into the best examples of what they want more of creates its own momentum toward creating more positive organizations.

AI is based on a deceptively simple premise: organizations grow in the direction of what they repeatedly ask questions about and focus their attention on.  AI does not focus on changing people. Instead, it invites people to engage in building the kinds of organizations they want to live in. That’s hard to resist.

Appreciative Inquiry has been effectively applied in the following ways:

 
  • Bottom up strategy and visioning

  • Increasing operational effectiveness

  • Designing new work processes and new organizational forms

  • Creating collaboration and trust between people and groups who didn't trust each other

  • Generating creative and innovative approaches to opportunities

  • Creating a positive work climate where a negative one previously prevailed

  • Discovering, understanding and amplifying the strenghts and abilities already existing in organizations

  • Accelerating the development of new teams and  an alternative to conventional team building processes for existing teams

  • Various kinds of community development

Check out the July 2001 issue of Fast Company Magazine and their article on the positive, bottom-line impact AI has had at Roadway Express. Read the article here.

As a result of its AI Summit, John Deere reduced a  product development cycle from five years to three years. 

In less than six months, Dex, a billion dollar, for-profit subsidiary of the Fortune 100 company US West, achieved a huge return on investment of $15.62 for every dollar invested.  The Dex office that pioneered AI also improved product quality by 51%, cycle times by over 400%, and employee morale by 245%. During this same period, this U.S. office moved up to number one in employee satisfaction among all 46 offices.  Additionally, operating costs declined and customer satisfaction increased.

At Nutrimental Foods, the factory closed its doors for four days and brought together all 750 employees, the company's leadership, and 100 customers to create a new business model. A year later, profits were up over 200 percent and absenteeism dropped 300 percent. AI is now this company's annual way of planning. 

If you want to read more about Appreciative Inquiry....

G.R. Bushe (2010)  Appreciative Inquiry: Theory and Critique

G.R. Bushe (2010) A Comparative Case Study of AI in One Organization: Implications for Practice

G.R. Bushe (in press) Generativity and the Transformational Potential of Appreciative Inquiry

G.R. Bushe (2007) Appreciative Inquiry is not (just) about the Positive.

G.R. Bushe (2007) Appreciative Inquiry at the Metropolitan School District: Unleasing a Culture of Creative Engagement

G.R. Bushe & A. Kassam (2005) When Is Appreciative Inquiry Transformational?  A Meta-Case Analysis

G.R. Bushe (2001) Meaning-Making in Management Teams: Appreciative inquiry with pre-identity and post-identity groups.

G.R. Bushe (1998) Appreciative Inquiry with Teams.

G.R. Bushe (1998) Five Theories of Change Embedded in Appreciative Inquiry

For more resources: 

                               

 

What is Appreciative Leadership

 
Appreciative Inquiry is an action research process that studies something from the positive side to create a new kind of conversation among people as they work together to improve a group or organization.  It is a long term effort that requires sponsorship from leaders in the organization or community.

Appreciative Leadership and Appreciative Change Processes, on the other hand,  are techniques that anyone in any position can use at any time to get more of whatever they want to see more of.  To use appreciative change process  first you have to be clear on what you want more of (not what you want to "fix").  This could be something you want to see more of in a person (e.g., courage, listening, assertiveness, support, etc.) in a group (e.g., decision making, conflict management, teamwork, etc.) or an organization (e.g., innovation, customer orientation, operational excellence, etc.).  Second, you have to assume that whatever you want more of already exists, even if just in small ways.  You then go searching for instances of where that shows up and work to amplify it so that you get more of it.

Appreciative change process is a potent methodology that works by building on the strengths and wisdom that already exist in a person or system.  Appreciative Leadership and change processes was first described in a 1991 OD Practitioner in article by  Tom Pitman and myself.

To read more about appreciative leadership and change....


Appreciative Leadership and Change
 
 

My Consulting and Training in Appreciative Inquiry

I utilize different parts of Appreciative Inquiry in different parts of my consulting practice.  I consult to executives and to change teams driving positive change in organizations.

I have been giving courses on Appreciative Inquiry since 1991 and taught AI in Canada, the US, Europe, Australia and Africa in various formats:

- 60 - 90 minute talks on Appreciative Process, suitable for all audiences

- one day introductions to AI suitable for managers and executives

- half day course on using AI for team-building, suitable for managers and consultants

- two day courses on AI suitable for HR professionals and consultants interested in using AI

- two day courses for managers
 

Click here for some testimonials

My Appreciative Inquiry courses are always organized by other individuals or organizations.  Contact me to find out where the next course is being held.

If you are interested in my services, please contact me by email: bushe@sfu.ca
or 1-604 986-1819.

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